What data collection method is needed for a commercial shipping company to collect information on vehicle usage?

The correct choice is the use of sensors for data collection on vehicle usage in a commercial shipping company. Sensors can provide real-time, accurate, and detailed information on various aspects of vehicle operation, such as location, speed, fuel consumption, and maintenance needs. This data is often collected automatically and continuously, allowing the company to monitor usage patterns, optimize routes, and enhance overall efficiency.

While focus groups and interviews are useful for gathering qualitative insights and understanding human behaviors and opinions, they do not provide the quantitative data that sensors can deliver. Surveys could potentially gather some information regarding vehicle usage from users' perspectives, but they rely on self-reporting and can be affected by bias or inaccuracies, making them less reliable for precise operational data compared to sensor technology. Ultimately, sensors are the most effective method for capturing the necessary detailed and objective data on vehicle usage, making them the ideal choice in this scenario.